Today, let me show you a technique I've been using to get hidden discounts while shopping online.
In marketing terms, it's called the abandoned cart recovery.
Have you ever had emails from an online shop after you put something in your cart or tried purchasing a service but didn't go past the payment page?
Shops usually use this flow to try to convince you to buy their product one last time before you change your mind about the purchase. To sweeten the deal, they sometimes offer a discount code.
Here's an example:
I've been using Grammarly Premium for a while to polish my writing.
My annual subscription was about to renew, but the renewal charges were expensive โ around $142 for a yearly subscription.
So, instead of renewing my subscription, I cancelled it and chose to wait for their abandoned cart recovery workflow to kick in if they still had one.
Over the last two weeks, I received several emails advertising the benefits of Grammarly Premium, but no discounts yet.
And then it happened. Yesterday, I received an email giving me a 50% discount on the annual plan for the first year if I subscribe again:
I took their offer and renewed my subscription at half the price.
After a few weeks of waiting, I was able to save $71 on a tool I frequently use. Not bad, right?
It doesn't always work, but it doesn't hurt to try.
In another example, I received a 10% discount on a set of Harry Potter themed playing cards when I put it in my cart on the theory11 website and didn't go through with the purchase:
A side benefit of this technique is that it also gives you a chance to rethink any impulse purchase while waiting for the discount code to arrive.
If you can wait a while before making a purchase, try this technique. I've noticed this technique only works on smaller shops and app businesses rather than buying something from Amazon or Walmart, but try your luck.
If you liked this obscure technique, you'll love what I'm cooking at Hulry.
In around a month, I'll start a premium membership on Hulry, where you can get insider access to these lesser-known workflows, extensive guides, member-only app discounts, and invite to a private community to discuss queries and more.
I'm working on getting everything polished and ready for you, but keep an eye on the next newsletter issues. I'll reveal more about what's in it over the next few weeks.
Now, let's move on to the rest of this newsletter issue:
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